San Francisco-based multicultural advertising agency Améredia was honored with a 2013 Hermes Creative Gold Award from the Association of Marketing and Communication Professionals. The award acknowledges Améredia’s creativity and innovation in Web Element/Web Design for Tea India®, a consumer tea brand of Harris Freeman & Co®. The entry, titled “Experience Tea India”, showcased the re-branding of the popular North American beverage brand. Read the rest of this entry »
San Francisco based advertising agency is offering sub-lease and workstation rental spaces at its headquarters in financial district, adjacent to Jackson Square and Chinatown. Ideal tenant will be in advertising and marketing space, preferably in digital, and open to creative ways of collaboration and growth. Text now at 415-513-6004 with your name and company website. Read the rest of this entry »
The leading social advertising service, 140 Proof is proud to announce that Kim Stiefel has joined the company as Director of Business Development. In her new role, Stiefel will lead 140 Proof’s efforts to expand partnerships with app developers and Tumblr bloggers, further growing the advertising network.
Stiefel is an experienced talent in technology sales, holding senior account positions at a number of prominent companies, including: AppNexus, NetApp and EMC. Prior to 140 Proof, Stiefel became a top 5 sales performer in EMC’s US Commercial Division and closed the largest single transaction ($7.2M) to date in the Division’s history. Read the rest of this entry »
ZooZ, an innovative consumer-driven payment platform provider, announced today that it will be previewing a new breakthrough “In-Ad Payments”™ patent pending offering to the attendees of Finovate Spring on May 14-15 in San Francisco. A first-of-a-kind offering, ZooZ’s latest innovation marries mobile in-app payments with online advertising. Read the rest of this entry »
San Francisco’s Potrero Hill neighborhood assumes the spotlight once again as Sköna Advertising, Inc. , a boutique ad firm based on the Hill, today launched a series of one-minute vignettes chronicling the people and businesses that embody the plucky, artsy spirit of the southeast corner of the City by the Bay.
Called simply Sköna Vignettes, the collection of videos features 10 businesses and organizations that express the artisan, learned-hand ideals that have made Potrero Hill famous. This small pocket of San Francisco has surged in popularity in recent years, marked by an influx of young techies and upper-income professionals who hope to preserve the neighborhood’s originality and pluck. Read the rest of this entry »
Salesforce.com signaled it was getting serious about advertising on social networks when it paid about $700 million last year for Buddy Media. On Tuesday, it will flesh out its reasons in greater detail.
The San Francisco-based company is unveiling Social.com, a new offering that combines services that originated at Buddy Media and another acquisition, Radian6. The idea is to help advertisers and agencies more effectively manage advertising using the likes of Facebook and Twitter, a practice frequently called social advertising. Read the rest of this entry »
Twitter launched a new platform for companies to hit customers with targeted advertising, using algorithms to sniff out important words that supposedly interpret what the tweet maker wants or desires.
In an example posted Wednesday by Twitter revenue manager Nipoon Malhotra, if you tweet you’re listening to a band that happens to have a concert coming up in your city, the concert’s venue could send a Promoted Tweet into your Twitter Timeline with a link to buy tickets. Read the rest of this entry »
SAN FRANCISCO, CA (PRWEB) April 11, 2013
Sun-Maid, the largest raisin and dried fruit processor in the world, has selected Baker Street Advertising as its advertising agency of record.
Baker Street Advertising’s responsibilities for the iconic brand include marketing strategy,research and creative development for advertising and communications across all media channels including broadcast, print, on-line, outdoor, social media and event marketing.
Flurry, a leading app measurement and advertising platform, today announced that it will make Flurry Analytics available for the Mobile Web over the coming weeks. Flurry customers with both apps and mobile optimized websites can leverage a single, rich analytics solution. The company also announced that it reached a new record of measuring app usage on more than 1 billion connected smart devices per month from over 300,000 applications made by more than 100,000 companies. Read the rest of this entry »
As expected, General Motors has fired Goodby, Silverstein & Partners from its Chevrolet ad account, and given the entire business to McCann, the agency tells us.
The win is a huge victory for new McCann CEO Harris Diamond, who cancelled his schedule at the 4A’s conference to meet with General Motors earlier this week, Adweek reported. Read the rest of this entry »