Archive for February, 2011
Online content manufacturer Demand Media Inc. made money for the first time in the fourth quarter, a breakthrough that follows an initial public offering of stock that investors have quickly embraced.
The company said Tuesday that it earned $1 million in the final three months of 2010, compared with a loss of $3.9 million in the prior year. Read the rest of this entry »
Google Inc is reaching out to some of its top advertising customers to promote its mobile marketing services, as the Internet giant moves to expand its advertising business from computer screens to smartphones.
The effort is being overseen by Karim Temsamani, Google’s first-ever head of mobile advertising, who quietly began the job in October.
“I don’t see any reason why mobile advertising won’t be relevant to every single advertiser,” Temsamani said in an interview with Reuters on Friday, the first time that Google introduced Temsamani in his new role.
Google will hold an event with advertising clients in New York this week to showcase ways in which they can extend marketing campaigns with mobile-specific features such as click-to-call ads, and how marketers can track the effectiveness of mobile campaigns. Read the rest of this entry »
Ameredia Inc., a multicultural marketing, advertising and PR firm, received five awards on Monday from DiversityBusiness.com, adding to the list of international recognitions the company has accumulated for its distinguished practices in reaching diverse ethnic groups.
San Francisco, CA (Vocus/PRWEB) January 27, 2011
San Francisco-based multicultural advertising agency Améredia Inc. was selected on Monday as a “Top Business in America” by DiversityBusiness.com as part of their 11th annual business survey, winning a total of five awards. Read the rest of this entry »